The Business of Food Blog
information to help you start a new food business or grow the one you have
Create an irresistible Brand for your food business
As part of the lunchtime bites session The Business of Food held during May 2020, Jane Del Rosso spoke with Clare Blackstock from Blade Creative to understand more about her passion for brand development, how she supports her clients and works with many to grow their unique brand and business over time.
Make your online shop stand out from the crowd
Retail online shopping is a crowded marketplace. For a food business you need to replace touch and feel and taste with fantastic photos and evocative words to stand out from the crowd and persuade customers to buy online.
How to pivot with the best!
It’s the first pandemic in a 100 years, which means no one in business now was in business then. However Australia has had recessions and depressions in more recent years, which you can learn from now if you are looking to evolve your business offerings.
Taste Success by exporting your Artisan Food Product
The export market is a tantalising goal for many artisan food producers, especially with Australia’s high reputation for quality food products. However, to taste success your business needs to be export ready.
Understanding your Unique Selling Point
Any business needs a clear USP - a unique selling point/proposition. The retail shelf is a crowded space, so here are our tips on how to develop a USP that helps you stand out from the crowd.
What makes a great food business?
The alchemy behind any great business is always a bit of mystery, however there are some key components to to establishing and operating a great food business.
Looking for a distributor? An insider's top tips on what they are looking for.
If you are ready to grow your business and are looking for a distributor, then be prepared to answer their questions. A distributor will choose your business just as much as you choose them, so work through our checklist before making contact.
Do you really know who your customer is? Try our 4 tips on how to find out.
As your business grows, so does your customer base. Try out our 4 tips on how to pay attention to who is buying your product.
How to get out of a jam with jam
As a part of the food industry, we feel for the restaurants and cafes that have had their businesses potentially devastated overnight by Covid-19 and stories of friends out of work and food going to waste just break our hearts! But it feels like the choice to be made is between saving people’s jobs or saving our family's lives.
Is your work meaningful?
If you are looking to make a change in your life, then joining The Business of Food Incubator could be what you are looking for.
The benefits of food focussed accelerator programs for start ups
Accelerator Programs are great for entrepreneurs who have a developed a commercial recipe and have a prototype of their food product, but want a supported program to assist them launch into the market place.
Can you afford to miss the Business of Food Expo?
If you have a food dream - either to get going, launch a new product, expand into the export market or maybe just improve your packaging - then you can’t afford to miss The Business of Food Expo.
Make a profit: use our 5 step process to set your RRP.
If your recommended retail price (RRP) is not worked out properly, you will never make a profit. So try our 5 step process to determine your correct RRP.