What a customer is looking for when buying a healthy food product is often very different from what you think.

Retail online shopping is a crowded marketplace. For a food business you need to replace touch and feel and taste with fantastic photos and evocative words to stand out from the crowd and persuade customers to buy online.

It’s the first pandemic in a 100 years, which means no one in business now was in business then. However Australia has had recessions and depressions in more recent years, which you can learn from now if you are looking to evolve your business offerings.

The alchemy behind any great business is always a bit of mystery, however there are some key components to to establishing and operating a great food business.

It’s hard to stay motivated while you get your food business established and work a full time job.  Try our tips on decluttering your thoughts and staying focused on your goals.

As your business grows, so does your customer base. Try out our 4 tips on how to pay attention to who is buying your product.

As a part of the food industry, we feel for the restaurants and cafes that have had their businesses potentially devastated overnight by Covid-19 and stories of friends out of work and food going to waste just break our hearts! But it feels like the choice to be made is between saving people’s jobs or saving our family's lives.

Maria Glover wanted to improve her own health and also her families. So she began researching food’s link to gut health and inflammation and started fermenting in her home kitchen. Then she attended the 2018 Business of Food Expo and was inspired to launch her own food business.

Accelerator Programs are great for entrepreneurs who have a developed a commercial recipe and have a prototype of their food product, but want a supported program to assist them launch into the market place.

Trends we've seen this year include low/no sugar, keto, plant based, high protein, and lots of cultural foods. Looks like some reading is in order to make our food choices clearer!

If you have a food dream - either to get going, launch a new product, expand into the export market or maybe just improve your packaging - then you can’t afford to miss The Business of Food Expo.

It’s not possible to set up a food business by yourself and still get some sleep.   So it’s important to know the people in your team have the skills and experience your business needs.

It’s easy to focus on what’s going wrong or didn’t work as you expected when establishing your food business. So here’s 3 ways to measure success – to keep your motivated and on track to achieve your business goals.

You need to understand who your customer is and what their needs (or wants) are, to direct their attention to your product.